Strategic Brand Management: (Record no. 36788)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00489nam a2200181Ia 4500 |
| 005 - DATE & TIME | |
| control field | 20240930104612.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220421s9999||||xx |||||||||||||| ||und|| |
| 020 ## - ISBN | |
| Price | 450/- |
| International Standard Book Number | 9788131719770 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Faculty of Commerce & Management |
| 082 ## - DDC NUMBER | |
| Classification number | 658.827 KEL K |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Keller Kevin Lane |
| 245 #0 - TITLE STATEMENT | |
| Title | Strategic Brand Management: |
| Sub Title | building measuring and managing brand equity |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Pearson |
| Place of publication, distribution, etc | London |
| Date of publication, distribution, etc | 2008 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | 714p. |
| 650 ## - Subject | |
| Subject | Commerce |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| -- | 7796 |
| 650 ## - Subject | |
| -- | 11368 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| -- | 2022-04-21 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| -- | 2022-04-21 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
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| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
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| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
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| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
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| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
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| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
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| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
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| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| -- | 2022-04-21 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
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| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
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| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
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| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
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| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
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| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
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| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
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| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| -- | 2022-04-21 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| -- | 2022-04-21 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Location (home branch) | Sublocation or collection (holding branch) | Date acquired | Koha issues (times borrowed) | Koha full call number | Accession No. | Koha date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Kalinga University | Faculty of Commerce & Management | 21/04/2022 | 658.827 KEL K | TE5477 | 21/04/2022 | Books | |||||
| Dewey Decimal Classification | Kalinga University | Faculty of Commerce & Management | 21/04/2022 | 658.827 KEL K | TE5478 | 21/04/2022 | Books | |||||
| Dewey Decimal Classification | Kalinga University | Faculty of Commerce & Management | 21/04/2022 | 658.827 KEL K | TE5479 | 21/04/2022 | Books | |||||
| Kalinga University | Faculty of Commerce & Management | 21/04/2022 | 658.827 KEL K | TE5480 | 21/04/2022 | Books | ||||||
| Dewey Decimal Classification | Kalinga University | Faculty of Commerce & Management | 21/04/2022 | 658.827 KEL K | TE5481 | 21/04/2022 | Books | |||||
| Dewey Decimal Classification | Kalinga University | Faculty of Commerce & Management | 21/04/2022 | 658.827 KEL K | TE5482 | 21/04/2022 | Books | |||||
| Dewey Decimal Classification | Kalinga University | Faculty of Commerce & Management | 21/04/2022 | 658.827 KEL K | TE5483 | 21/04/2022 | Books | |||||
| Dewey Decimal Classification | Kalinga University | Faculty of Commerce & Management | 21/04/2022 | 658.827 KEL K | TE5484 | 21/04/2022 | Books | |||||
| Dewey Decimal Classification | Kalinga University | Faculty of Commerce & Management | 21/04/2022 | 658.827 KEL K | TE5485 | 21/04/2022 | Books | |||||
| Dewey Decimal Classification | Kalinga University | Faculty of Commerce & Management | 21/04/2022 | 658.827 KEL K | TE5486 | 21/04/2022 | Books | |||||
| Dewey Decimal Classification | Kalinga University | Faculty of Commerce & Management | 21/04/2022 | 658.827 KEL K | TE5488 | 21/04/2022 | Books | |||||
| Dewey Decimal Classification | Kalinga University | Faculty of Commerce & Management | 21/04/2022 | 658.827 KEL K | TE5489 | 21/04/2022 | Books | |||||
| Dewey Decimal Classification | Kalinga University | Faculty of Commerce & Management | 21/04/2022 | 658.827 KEL K | TE5490 | 21/04/2022 | Books | |||||
| Kalinga University | Faculty of Commerce & Management | 21/04/2022 | 658.827 KEL K | TE14227 | 21/04/2022 | Books | ||||||
| Kalinga University | Faculty of Commerce & Management | 21/04/2022 | 658.827 KEL K | TE30772 | 21/04/2022 | Books | ||||||
| Dewey Decimal Classification | Reference | Kalinga University | Faculty of Commerce & Management | 21/04/2022 | 658.827 KEL K | TE30773 | 21/04/2022 | Books | ||||
| Kalinga University | Faculty of Commerce & Management | 21/04/2022 | 658.827 KEL K | TE30774 | 21/04/2022 | Books | ||||||
| Kalinga University | Faculty of Commerce & Management | 21/04/2022 | 658.827 KEL K | TE30775 | 21/04/2022 | Books | ||||||
| Kalinga University | Faculty of Commerce & Management | 21/04/2022 | 658.827 KEL K | TE30777 | 21/04/2022 | Books |