Shah, Kruti <br/><br/>
Advertising and promotions 

 - New Delhi  Tata McGraw Hill   2009. 
 - 987p. 
<br/><br/><label>ISBN: </label>9780070080317  315 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce and Management 
<br/><br/><label>Dewey Class. No.: </label>659.1 SHA K