Lovelock, Christopher <br/><br/>
Service marketing 

 - New Delhi  Pearson Education  2006 
 - 673p. 
<br/><br/><label>ISBN: </label>9788177580723  399 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce and Management 
<br/><br/><label>Dewey Class. No.: </label>658.8 LOV C