Lilien, Gary L <br/><br/>
Marketing models 

 - 1st  
 - NEW DELHI  Prentice Hall India Learning Private Limited  1998 
 - 803p. 
<br/><br/> 9879 
<br/><br/><label>ISBN: </label>978-8120314757  542 
<br/><br/><label>Dewey Class. No.: </label>658.8  LIL  G