Lovelock, Christopher <br/><br/>
Services marketing:  people, technology, strategy 

 - Delhi  Pearson  2006 
 - 704p. 
<br/><br/><label>ISBN: </label>9788177584509  370 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce
<br/><br/><label>Dewey Class. No.: </label>658 LOV C