Adcock, Dennis  <br/><br/>
Marketing principles and practice 

 - 2nd ed. 
 - New Delhi  Pitman Publishing   1995 
 - 420p. 
<br/><br/><label>ISBN: </label>9780273607342  465 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce and Management 
<br/><br/><label>Dewey Class. No.: </label>658.8 ADC D