Shrivastava, K. K <br/><br/>
Consumer behaviour: 

 - New Delhi  Galgotia Publishing  2011. 
 - 605p. 
<br/><br/><label>ISBN: </label>9788185989839  395 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce and Management 
<br/><br/><label>Dewey Class. No.: </label>658.834 SRI K