Clow, Kenneth E. <br/><br/>
Service marketing:   operation, management and strategy  

 - 2nd ed. 
 - New Delhi  Biztantra  2008 
 - 460p. 
<br/><br/><label>ISBN: </label>9788177223767  279 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce and Management 
<br/><br/><label>Dewey Class. No.: </label>658.8 CLO K