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Wharton on dynamic competitive strategy by Day, George S | Reibstein, David J. Edition: 1stMaterial type:  Text Publication details: John Wiley and Sons Inc 2004Availability: Items available for loan: Faculty of Engineering & Technology (1)Location, call number: 658.401 DAY-W.
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Wharton on dynamic competitive strategy by Day, George S | Reibstein, David J. Edition: 1stMaterial type: Text Publication details: New York John Wiley and Sons 2006Availability: Items available for loan: Faculty of Engineering & Technology (1)Location, call number: 658.401 DAY-W.
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Marketing research by Aaker, David A | Kumar, V | Leone, Robert P | Day, George S. Edition: 11th ed.Material type: Text Publication details: Delhi Wiley 2013Availability: Items available for loan: Kalinga University (2)Location, call number: 658.83 AAK D, ... Not available: Kalinga University: Reference (1).
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